Get high position in search engines must be one of your biggest dreams, and you are not the only one wish this. There are millions of website competing with you for higher ranking and more organic traffic. In order to identify and rank your website, Google normally uses tons of different metrics. What are they? How do they affect your ranking? Let’s take a look on this article, SEO agency Sydney will show you the most important Google ranking factors along with lots of useful tips to improve your SEO strategies.
Some might argue that they have known all of Google ranking factors; however, we would like to point out that Google’s algorithms have changed all the time. Therefore, some of old ranking factors may lose or increase their importance. It is essential to update the latest Google ranking factors.
Content has played an important role in SEO plan, as the key to keep your viewers stay on your site. Keep in mind that both Google and the viewers appreciate those sites with high quality content. When it comes to determine whether a website is good or not, please take those points below as your considerations:
• Content length. In fact, content length is also an important factor these days that can affect your ranking significantly. According to current surveys, your article should be at least 2000 words in order to get to top pages of Google. 2000 words might be a big amount, but it is able to bring about tons of benefits to your site. If you don’t have enough time as well as skills to create long articles, SEO services Sydney highly recommended to hire copywriter team for your site.
• Keywords. Although content strategy is not all about keywords, but adding keywords into your articles is indispensable. Using keywords effectively can boost your site’s visibility in search engines rapidly; however, long gone the era of overstuffing keywords, let’s utilize them smartly.
• Content value. Your audiences probably don’t want to visit useless sites. In order to keep your viewers stay longer on your site, make sure that you are able to deliver valuable information to satisfy their demands.
• Content updates. Don’t forget to update your site frequently, at least 2 times per weak to get the best results.